Wednesday, 2 October 2013

BIG CHEESE TARGET MARKET


Wednesday 2nd October 2013

BIG CHEESE- MUSIC MAGAZINE


Big cheese targets an audience of young adults who enjoy alternative and punk rock music. The magazine aims to target individuals who enjoy bands such as Greenday, Blink-182 and My Chemical Romance. This group of people will enjoy attending gigs, watching live music and going to festivals. The magazine is aimed at a younger audience as it features music that old school rock people would like. The audience is of a young age due to bold statements being made of the front cover and the clothing worn by artists which feature on the front. The bands play an important part in attracting a particular audience because that is what the magazine is about and if they are good bands then it will attract an audience. For new readers as well as regular there are the free posters which attract the audience to the magazine.

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